Whether it is better in terms of profitability to lower barriers between operators to attract new customers more easily or to raise them in order to retain customers is a hotly debated strategy dilemma. A new article in the Strategic Management Journal, written by Andrea Fosfuri of the Department of Management and Technology together with Niloofar Abolfathi and Simone Santamaria of the NUS Business School, National University of Singapore, aims to show that a business model with low switching costs between competitors is an advantage for firms in the long run.
As the Internet continues to become more and more central to our daily lives, businesses are looking for ways to stay competitive. This can be difficult because there are so many options out there, and [...]
The US dollar has been on a major surge against major global currencies in the past year, recently hitting levels not seen in 20 years. It has gained 15% against the British pound, 16% against the euro [...]
As time goes on, technology will inevitably become more and more prevalent in our daily lives. Technological advancements have changed everything from TVs, vacuums, furniture and phones, to name just a few. But another, less [...]